Product Information

Complete downloadable Test Bank for Patterns of Entrepreneurship Management 3rd Edition by Kaplan. INSTRUCTOR RESOURCE INFORMATION
TITLE: Patterns of Entrepreneurship Management
RESOURCE:Test Bank
EDITION: 3rd Edition
AUTHOR: Kaplan, Warren
PUBLISHER: John Wiley and Sons

Table of content

Chapter 1: What is an Entrepreneur?
Chapter 2: The Entrepreneurial Process
Chapter 3: The Art of Innovation-Developing Ideas and Business Opportunities
Chapter 4: Analyzing the Market, Customers, and Competition
Chapter 5: Writing the Winning Business Plan
Chapter 6: Setting Up the Company
Chapter 7: Bootstrapping and Financing the Closely Held Company
Chapter 8: Equity Financing for High Growth
Chapter 9: Managing the Money
Chapter 10: Discovering Value in Intellectual Property: The Competitive Edge
Chapter 11: Business Models and the Power of Information
Chapter 12: Managing the Team
Chapter 13: Communicating the Opportunity and Making a Presentation
Chapter 14: Scaling and Exiting the Venture

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