Product Information

Complete downloadable Test Bank for Foundations of Business 2nd Edition by Pride. INSTRUCTOR RESOURCE INFORMATION
TITLE: Foundations of Business
RESOURCE:Test Bank
EDITION: 2nd Edition
AUTHOR: Pride, Hughes, Kapoor
PUBLISHER: Cengage Learning

Table of content

1. Exploring the World of Business and Economics.
2. Being Ethical and Socially Responsible. Business Ethics Defined.
3. Exploring Global Business.
4. Choosing a Form of Business Ownership.
5. Small Business, Entrepreneurship, and Franchise.
6. Understanding the Management Process.
7. Creating a Flexible Organization.
8. Producing Quality Goods and Services.
9. Attracting and Retaining the Best Employees.
10. Motivating and Satisfying Employees and Teams.
11. Building Customer Relationships Through Effective Marketing.
12. Creating and Pricing Products that Satisfy Customers. Classification of Products.
13. Distributing and Promoting Products.

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