Product Information

Complete downloadable Test Bank for Crafting & Executing Strategy The Quest for Competitive Advantage Concepts and Cases 18th Edition by Thompson. INSTRUCTOR RESOURCE INFORMATION
TITLE: Crafting & Executing Strategy The Quest for Competitive Advantage Concepts and Cases
RESOURCE:Test Bank
EDITION: 18th Edition
AUTHOR: Thompson, Peteraf, Gamble, Strickland
PUBLISHER: McGraw Hill Higher Education

Table of content

Chapter 1.What Is Strategy and Why Is It Important?
Chapter 2.Charting a Company’s Direction: Vision and Mission, Objectives, and Strategy
Chapter 3.Evaluating a Company’s External Environment
Chapter 4.Evaluating a Company’s Resources, Capabilities, and Competitiveness
Chapter 5.The Five Generic Competitive Strategies: Which One to Employ?
Chapter 6.Strengthening a Company’s Competitive Position: Strategic Moves, Timing, and Scope of Operations
Chapter 7.Strategies for Competing in International Markets
Chapter 8.Corporate Strategy: Diversification and the Multibusiness Company
Chapter 9.Ethics, Corporate Social Responsibility, Environmental Sustainability, and Strategy
Chapter 10.Building an Organization Capable of Good Strategy Execution: People, Capabilities, and Structure
Chapter 11.Managing Internal Operations: Actions That Promote Good Strategy Execution
Chapter 12.Corporate Culture and Leadership: Keys to Good Strategy Execution