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Complete downloadable Test Bank for Understanding Media in the Digital Age 1st Edition by Dennis. INSTRUCTOR RESOURCE INFORMATION
TITLE: Understanding Media in the Digital Age
RESOURCE:Test Bank
EDITION: 1st Edition
AUTHOR: Dennis, DeFleur
PUBLISHER: Pearson
Table of content
Chapter 1: Understanding Communication Concepts in the Internet Age
Chapter 2: Navigating Change: The Rise of Digital and Global Media
Chapter 3: Books: The First and Most Respected Mass Medium
Chapter 4: Newspapers and News Media: Delivering Information to Society
Chapter 5: Magazines: Voices for Many Interests
Chapter 6: Motion Pictures: The Great Entertainer
Chapter 7: Radio: The Resilient Medium
Chapter 8: Television: The Most Influential Medium
Chapter 9: News, Journalism, and Public Affairs
Chapter 10: Popular Culture: Entertainment, Sports, and Music
Chapter 11: Advertising: Using Media in the Marketplace
Chapter 12: Public Relations: Influencing Beliefs, Attitudes, and Actions
Chapter 13: Social Forces: Economics, Technology, and Policy
Chapter 14: Media Effects: The Processes and Influences of Mass Communication
Chapter 15: Ethics: Assessing Content and Behavior of the Media
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