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Complete downloadable Test Bank for Principles of Internet Marketing New Tools and Methods for Web Developers 1st Edition by Jason Miletsky. INSTRUCTOR RESOURCE INFORMATION
TITLE: Principles of Internet Marketing New Tools and Methods for Web Developers
RESOURCE:Test Bank
EDITION: 1st Edition
AUTHOR: Jason Miletsky
PUBLISHER: Cengage Learning

Table of content

1. An Overview Of The Web.
2. Types Of Web Sites.
3. Social Media And Social Networking Sites.
4. Blogging.
5. Web-Based Video.
6. Wikis, Rss, Mash-Ups And Virtual Worlds.
7. Understanding The Brand.
8. Planning And Developing The Site.
9. E-Commerce Sites.
10. Programs And Languages.
11. Driving Traffic: Marketing Strategies.
12: Capturing And Keeping And Audience.
13: Traffic Analysis And Measuring For Success.