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Complete downloadable Test Bank for M Marketing 2nd Edition by Grewal. INSTRUCTOR RESOURCE INFORMATION
TITLE: M Marketing
RESOURCE:Test Bank
EDITION: 2nd Edition
AUTHOR: Grewal, Levy
PUBLISHER: McGraw Hill Higher Education

Table of content

1. Foundations of Engineering Economy
2. Factors: How Time and Interest Affect Money
3. Combining Factors
4. Nominal and Effective Interest Rates
5. Present Worth Analysis
6. Annual Worth Analysis
7. Rate of Return Analysis: Single Alternative
8. Rate of Return Analysis: Multiple Alternatives
9. Benefit/Cost Analysis and Public Sector Economics
10. Making Choices: the Method, MARR, and Multiple Attributes
11. Replacement and Retentions Decisions
12. Selection from Independent Projects Under Budget Limitation
13. Breakeven Analysis
14. Effects of Inflation
15. Cost Estimation and Indirect Cost Allocation
16. Depreciation Methods
17. After-Tax Economic Analysis
18. Formalized Sensitivity Analysis and Expected Value Decisions
19. More on Variation and Decision Making Under Risk Appendixes