Product Information

Complete downloadable Test Bank for Entrepreneurship A Process Perspective 2nd Edition by Baron. INSTRUCTOR RESOURCE INFORMATION
TITLE: Entrepreneurship A Process Perspective
RESOURCE:Test Bank
EDITION: 2nd Edition
AUTHOR: Baron, Shane
PUBLISHER: Cengage Learning

Table of content

1. Entrepreneurship: A Field, An Activity– And a Way of Life.
2. Entrepreneurial Activities: Their Origins, Forms, and Suitability for New Ventures.
3. Cognitive Foundations of Entrepreneurship: Creativity and Opportunity Recognition.
4. What Entrepreneurs Needs to Know Before They Start: Acquiring and Interpreting Information about Markets, Competitors and Government.
5. Assembling the Team: Acquiring and Utilizing Essential Human Capital.
6. Financial Resources for New Ventures: How to Get Them, How to Manage Them.
7. Writing an Effective Business Plan: Building a Roadmap to Success.
8. Legal Issues Relating to New Ventures ? At Start-up and Afterward.
9. Marketing in a New Venture.
10. Strategy: Planning for Competitive Advantage.
11. Preparing for and Attaining Growth: Strategies for Building Lasting Success.
12. Managing New Ventures for Growth.
13. Exit Strategies for Entrepreneurs: The Concluding Act. Appendices