Product Information
Complete downloadable Test Bank for CDN ED Small Business Management 5th Edition by Longenecker. INSTRUCTOR RESOURCE INFORMATION
TITLE: CDN ED Small Business Management
RESOURCE:Test Bank
EDITION: 5th Edition
AUTHOR: Longenecker, Donlevy, Champion, Moore, Petty, Palich
PUBLISHER: Cengage Learning
Table of content
Chapter 1: Entrepreneurs
Chapter 2: Start-up and the Need for Competitive Advantage
Chapter 3: Family Enterprise
Chapter 4: Franchising and Buyouts
Chapter 5: Developing an Effective Business Plan
Chapter 6: Small Business Marketing, Product, and Distribution Strategies
Chapter 7: Promotional and Pricing Strategies
Chapter 8: Global Marketing Part Three: Managing New Venture Operations
Chapter 9: The New Venture Team, Small Firm Management, and Managing Human Resources
Chapter 10: Form of Organization and Legal Issues
Chapter 11: Selecting a Location and Planning the Facilities
Chapter 12: Operations Management and Control Systems
Chapter 13: Financing Requirements, Pro Forma Financial Statements, and Sources of Financing
Chapter 14: Evaluating and Managing Financial Performance
Chapter 15: Managing Growing Firms and Exit Strategies Appendices
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