Product Information

Complete downloadable Solutions Manual for E-Business and E-Commerce Management Strategy Implementation and Practice 4th Edition by Dave Chaffey. INSTRUCTOR RESOURCE INFORMATION
TITLE: E-Business and E-Commerce Management Strategy Implementation and Practice
RESOURCE:Solutions Manual
EDITION: 4th Edition
AUTHOR: Dave Chaffey
PUBLISHER: Pearson

Table of content

1. Introduction to e-business and e-commerce
2. E-commerce fundamentals
3. E-business infrastructure
4. E-environment
5. E-business strategy
6. Supply chain management
7. E-procurement
8. E-marketing
9. Customer relationship management
10. Change management
11. Analysis and design
12. Implementation and maintenance

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