Product Information

Complete downloadable Test Bank for E-Business and E-Commerce Management with Companion Website with GradeTracker Student Access Card 3rd Edition by Dave Chaffey. INSTRUCTOR RESOURCE INFORMATION
TITLE: E-Business and E-Commerce Management with Companion Website with GradeTracker Student Access Card
RESOURCE:Test Bank
EDITION: 3rd Edition
AUTHOR: Dave Chaffey
PUBLISHER: Pearson

Table of content

1. Introduction to e-business and e-commerce
2. E-Commerce Fundamentals
3. E-business Infrastructure
4. E-environment
5. E-business Strategy
6. Supply Chain Management
7. E-procurement
8. E-marketing
9. Customer Relationship Management
10. Change Management
11. Analysis and Design
12. Implementation and Maintenance

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