Product Information
Complete downloadable Test Bank for Strategic Management Communication for Leaders 3rd Edition by Walker. INSTRUCTOR RESOURCE INFORMATION
TITLE: Strategic Management Communication for Leaders
RESOURCE:Test Bank
EDITION: 3rd Edition
AUTHOR: Walker
PUBLISHER: Cengage Learning
Table of content
1. What is Strategic Communication?
2. Foundations of Communication.
3. Step One: Identify the Purposes of Communication.
4. Step Two: Analyze the Audience.
5. Steps Three and Four: Consider the Context and Select a Channel of Communication.
6. Communicating in Writing.
7. Communicating in Oral Presentations and Managing Meetings.
8. Preparing Employment Messages.
9. Communicating with Employees.
10. Communicating in and Leading Teams.
11. Strategic Organizational Communication. Appendices
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