Product Information

Complete downloadable Test Bank for Strategic Management and Competitive Advantage Concepts and Cases 2nd Edition by Barney. INSTRUCTOR RESOURCE INFORMATION
TITLE: Strategic Management and Competitive Advantage Concepts and Cases
RESOURCE:Test Bank
EDITION: 2nd Edition
AUTHOR: Barney, Hesterly
PUBLISHER: Pearson

Table of content

?Chapter 1 What Is Strategy and the Strategic Management Process??
Chapter 2 Evaluating a Firm’s External Environment
Chapter 3 Evaluating a Firm’s Internal Capabilities
Chapter 4 Cost Leadership
Chapter 5 Product Differentiation
Chapter 6 Vertical Integration
Chapter 7 Corporate Diversification
Chapter 8 Organizing to Implement Corporate Diversification
Chapter 9 Strategic Alliances
Chapter 10 Mergers and Acquisitions

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